Dr. Kathryn Minchew of Gloucester Studio said:
“I was actually pretty happy with my website www.gloucesterstudio.com but I knew there were gaps because I kept getting the same questions during enquiries. I asked Eliza to cast a critical eye and while her recommendations weren’t negative, she offered lots of easily implementable changes which tightened up the copy and turned my website from the story I wanted to tell to a concise sales tool. I think one of the biggest challenges that business owners face is that we’re so close to our work so an impartial eye is invaluable.”
After a brief chat about Kathryn's goals I did a website review which is one of the options from my full Brand Consultation service - and gave feedback on where the website was working and what areas could be improved for customer engagement.
As Kathryn says above, when you are creating your own content and designing how your customers will see your online presence it's hard to separate yourself from what you're promoting, which makes it difficult to perfect, and to create the impression you want to portray.
I look forward to helping you show the best of yourself to your target market.