Business is never as straightforward as we plan - and nobody could have predicted the way that 2020 is shaping up. Who could ever have...

What 'self' do you project to your customers? Are you being honest?

Coronavirus has impacted all of us, in work and play - so how are you doing?

If you're telling your Nana about your job you don't use phrases like 'blue sky thinking' and you never hope your email finds her well!

A lot of people are starting this year with a fresh vigour for marketing, promotion or engagement - and one of the best tools for this is...

There are two responses when I tell people I’m a professional copywriter; first, people assume it’s all very Mad Men, glamorous and...

How do you sell without selling? I’ve had some weird approaches from direct sales and cold contact sales people over the years. No doubt...

I’ve joined some business networks recently, and I’ve been pushing to build the audience of my online networks – Facebook and LinkedIn –...

First of all I’d like to add a caveat here: when I say “people who don’t trust you” I mean those who are unfamiliar with you and your...

...and what to AVOID AT ALL COSTS! This is from a conversation I had on Twitter earlier this month, with a whole host of other freelance...